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Recommend If Tesla = iPhone, Project Better Place = AT&T (Email)

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Here are two organisations who look to me like they might just be aiming for success in the electric car market and for totally different reasons. One of them hails from Silicon Valley and adopts a typically left field approach to the sector while the other is a mainstream automotive player taking the opposite approach. One of them has an hourly R&D budget of ... $1 million. I'll let you guess which one that is.


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